IOU reinvents existing loyalty
systems in order to provide more flexibility, control, and many more benefits
for Merchants in order to guarantee the highest possible level of consumer
satisfaction for the incurred marketing expenditures.
IOU “loyalty system”
allows business owners to create a new level of interaction with consumers and,
most importantly, provides the opportunity for consumers to freely exchange
their purchased IOUs with other consumers for other IOUs which are needed more
for those trading parties.
LOYALTY
AND CUSTOMER RETENTION
IOU obligations would
become Flagship Blockchain Loyalty Programs for Merchants, secured and
effective way to promote special offers to Consumers.
IOU
P2P EXCHANGE — MARKET DRIVEN FLEXIBILITY
Consumers would securely
acquire IOU offers from the Merchants with specific terms for the promotional
product or service such as time of expiration, limited quantity and exchange
terms. Such flexibility would give Consumers certain time-frame to utilize
products or services or provide opportunity to trade their IOUs with other
Consumers anywhere around the world.
For example, Consumer A
purchased restaurant IOU in Rome and is traveling to Paris might trade his/her
IOU with the Consumer B who is traveling to Rome for the restaurant in Paris.
We believe many Consumers would choose to purchase multiple IOUs from the same
Merchant if the offer is attractive to have opportunity to trade some with
other Consumers. This approach drives customer satisfaction while giving
Merchants would not only get the opportunity to attract new customers but also
receive their funds in advance.
VIRAL
MARKETING
Each Consumer truly would
become the “agent” targeting other Consumers on P2P exchange seeking to trade
their acquired IOUs with other Consumers based on the need and value at the
time of the transaction. Such approach allows merchants to obtain a stable
influx of new customers and truly loyal customers.
KEY
ADVANTAGES
With existing advertising
systems becoming less and less effective, the IOU Platform presents the
ultimate solution. Its key advantages for merchants and consumers are the
following:
FOR
MERCHANTS
• Loyalty and Customer
Retention
• Viral Marketing
• Market Driven
Flexibility
• Merchants can receive
current consumers’ parameters and interests
• Getting in contact with
consumers
• Receiving additional
parameters of consumer profile
• Barter functionality
between merchants
FOR
CONSUMERS
• Trade IOUs with other
consumers
• Protection of anonymity
• Opting out at any time
of Merchant interaction
• Possibility to
personalize interaction with Merchants
TOKEN
UTILIZATION
The token IOUX is
expected to be utilized in many ways, including:
• Escrow Management
• VIP Merchant Status
• Consumer Purchases of
IOU Merchant Offers
• Loyalty Token Grants
• Promotional Offers
Merchants must pay 5% Gas
fee in IOUX Tokens for every IOU offer issued for Consumers (in addition to the
5% Fee on any purchases made by other cryptocurrencies, while purchases made by
IOUX Tokens would be exempt).
In exchange, to provide
incentives for the IOUX Token holders, every IOUX Token transaction would be
granted an additional 5% Discount to the Consumers. Additional 10 Loyalty
Tokens would be given equally each time to both Merchants and Consumers after
accumulating transactions of 1,000 Tokens.
Merchants would also have
an option to Guarantee the Service and issue refunds of payments if product or
service offered by their IOU offers was not satisfactory. Thus, additional IOUX
Tokens would be escrowed until the completion of the term of the IOU Offer.
During issuance of IOU
offers, Merchants must agree to the Token Discount, Service Guarantee, and Gas
Fee Terms.
Address : 0x6Dbf840f4468EFE8Aa92B85fdF8E9e257d3d5d01
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